Tag: Brand Identity

How To Create a Brand Identity System

Can someone look at your website, social media or printed material and easily determine that they all belong to the same family?Does your brand have a mission so strong and so undeniable that when your brand is seen or heard, it inspires others. Are you creating a culture of brand lovers?

How To Optimize Your Social Media

Social Media Optimization (SMO) is actually part of Search Engine Optimization (SEO).

SEO is a strategy to bring more people to your website. SMO is when you specifically use social media to bring more people to your website.

There are typically 4 primary goals for strengthening your SMO.

Increase your visibility.
Strengthen your brand identity.
Generate more leads to your websites.
Increase sales.