7 SEO Tips For Beginners. What is it and Why Does It Matter?
What Is SEO?
Short for search engine optimization.
Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
SEO Can Increase Sales and Leads
With a winning SEO campaign, your business will have an increase in leads and sales. You must have a product or service of value to marry your SEO campaign.
Don’t advertise your storefront and have empty shelves or make it hard for people to purchase from you.
SEO Traffic is More Likely To Convert.
Search traffic has the best conversion rates for most websites. By positioning yourself on search engines, you are positioning yourself to win more conversions.
SEO Pulls In Search Traffic
People are searching for the problem you are solving.
You don’t have to advertise to persuade people to buy.
People searching for your solution are already interested.
SEO Can Decrease Cost Per Acquisition
SEO is FREE!
SEO is Trackable. You know your return on your investment.
If you advertised on a billboard, how would you track your conversions? How many people came to your website because of your billboard?
More Content=More Depth
Posting a blog that covers more information is more likely to be shared and most likely search for again, because the content was of value.
If you would like to learn more about leveraging your social media with a strategic SEO plan, leave your info below.